What those letters and numbers really mean. Years ago when I bought my first new car – a Hyundai Excel SE – I remember thinking how cool it was that its name included my initials, SE. I had no clue what SE meant, and even today, when I’m writing about cars, I still don’t fully understand…
When a Hot New Car is Also a Fun Club Experience: Jetta Haus
VW wants you to love this little car as much as they do. To share just how sleek, luxurious and sexy the all new VW Jetta is, Volkswagen has turned warehouses in NYC’s Brooklyn and LA’s Culver City into club scenes called Jetta Haus. Running through May 20th, Jetta Haus invites consumers to walk though larger…
Touring the Mercedes-Benz Factory Where Sophisticated, Beautiful Cars Are Born
This modern assembly plant is people driven, team focused and strives for excellence. Mercedes-Benz is a car to be reckoned with, and the company’s Vance, Alabama plant is no different. From open spaces and large glass walls to modern robotic assembly systems to smiles on team members faces, the Mercedes-Benz plant is filled will innovation…
Designed for Innovation Through Inspiration, Sustainability and Inclusion: Toyota’s New North American Headquarters
Lots of coffee and beautiful views don’t hurt either. Over the last year or so Toyota has been undergoing a huge change: moving its North American employees into its new Toyota headquarters in Plano Texas, just north of Dallas. The move to Texas was an opportunity for Toyota to consolidate its team from California, Kentucky…
I Love My Ponytail, I Hate Moving My Seat to Accommodate It
Finally, Four Cars That Get This Ponytails range from sloppy to chic, from the scraped-back-for-yoga to fancy expensive up-do. And they change the way you fit in your car. Think about it: You get in a car for a test drive, your hair nicely blown out and flat ironed, and it slips over your shoulders…
Peeking Behind the Curtain: Seeing How a Car is Built at a Honda Assembly Plant
Meet Honda’s Lincoln, Alabama, plant, where its popular SUVs and trucks are born. American manufacturing has been a hot political issue; a robust manufacturing industry means jobs, income, tax revenue and can be the engine of our economy. Modern manufacturing no longer means the blue collar jobs of the Rust Belt’s heyday. Factories today are…
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