Are you a multitasking machine? Most moms are! While driving a car feels like second nature, there is a false perception that we can successfully multitask while we’re driving. Moms have mastered the art of messing with the radio while they put on their make-up and hand some napkins to their messy kids at the…
Why Car Safety Features Are the No. 1 Reason to Buy a New (or Newish) Car
Car safety features will keep you and yours safe. And they will increase your car’s resale value. From babes in car seats to new teen drivers to older drivers behind the wheel, the car safety features of today’s new cars are aimed at keeping everyone safe—the people inside the car and the people in other…
Nissan’s New Advertising Campaign Has You At Its Heart
In retooling its advertising, Nissan put customers, and their safety, first. Nissan knew they were in a pickle. Over the past few years the brand’s marketing message became fragmented—some ads were about dads and race cars, other ads were targeted to sports fans, yet others focused on families and safety features. All together, though, critics…
5 Ways to Be a Mindful Driver
Zen and the art of mindful driving. Most people aren’t crazy about driving. That’s why so many drivers are distracted behind the wheel. Bored by the task at hand, your mind goes elsewhere. You eat, text, apply make-up, and take phone calls on the road. Not smart. Multitasking might be okay at work, but it’s…
Distracted Driving Awareness: It’s More Than Just Putting Down Your Phone
Stay safe while driving – pay attention to the road. We’ve all seen the warnings not to text and drive and hopefully we put our phones down when we get behind the wheel. The problem is that simply putting down our phones is not enough to stop distracted driving. April is Distracted Driving Awareness Month…
Teens Develop SMARTwheel to Combat Distracted Driving
SMARTwheel: Developed by teens for teens to stop distracted driving. It’s tough on parents of driving teens, worrying about your kids being distracted when they’re behind the wheel. You can show them what to do and tell them what to do, but you never really know what they’ll actually do when they’re on their own….
3 Apps to Minimize Texting When Driving
Safety apps for all ages of car lovers. Our son is almost eleven and has developed a deep love for high-end cars. As I watch his auto enjoyment increase, I can’t help but panic a bit when I think about him driving someday. My main concern is the distraction that smartphones cause when behind the…
Teaching Your Teen To Be A Better Driver
Teaching your teen to drive through example. Teaching your teen to be a better, safer driver really starts while she is still strapped safely into her car seat, absorbing what you do behind the wheel. If you speed, tailgate, text while driving, don’t bother using the directional signal, or yell at another driver who doesn’t…
Getting Connected in the Car: MyLink Takes Phone Function On the Road
Staying Connected In Our Cars Is a Top Reason For A New Car Purchase We all want to be connected everywhere, all the time, and that doesn’t stop in our cars. One of the hottest trends driving purchases in the automobile industry now is connected car technology. Does Technology Make Us Safer Drivers? Or Is It…
Ford Teaches Teens: Free Safe Driving Program
Teenagers Make Up 7% of the Colorado Drivers but 15% of the Fatal Accidents. Motor vehicle crashes are the leading cause of death among 15- to 20-year olds, according to the National Center for Health Statistics. This month, Ford Motor Company along with the Governor’s Highway Safety Association and Colorado Department of Transportation is bringing Ford’s award-winning…