Jeep and Vineyard Vines Created a Collab. Here’s What We’re Eyeing—and the Jeeps that Are the Perfect Complement

The Custom Vineyard Vines Jeep Gladiator Giveaway
The Custom Vineyard Vines Jeep Gladiator giveawayCredit: Vineyard Vines

Back in the ’90’s when Vineyard Vines founders Shep and Ian Murray decided to scrap the grind and chase the dream, they began by selling ties from the back of their Wrangler on Martha’s Vineyard. Fast forward 26 years and now, they’re selling Jeep gear and giving away a custom Jeep Gladiator, replete with the smiling whale logo (keep reading for entry details).

This might actually be the most perfect partnership. When we think of windswept New England sand dunes and sailboat-dotted seas, we see a vintage Jeep climbing those dunes or towing that boat. A more modern picture might include a Wagoneer or a Wrangler Rubicon with the doors and roof removed—capable and comfortable.

Here’s the Vineyard Vines/Jeep collaboration collection and what we would pair with each piece. We hope the collection endures (and that it soon includes more female-focused pieces, and perhaps some ducks!).

These Brands Get How We Live

Jeep X Vineyard Vines Rear Window Pocket Tee 45
Credit: Vineyard Vines

What We’d Pair It With: Classic Wrangler

Adeina And Her Jeep. Photo: Adeina Anderson
Credit: Adeina Anderson

All Weather Is Good Weather In a Jeep

Jeep X Vineyard Vines Shep Shirt $148
Credit: Vineyard Vines

What We’d Pair It With: Grand Cherokee 4xe

The Jeep Grand Cherokee 4Xe Overland Is So Good-Looking! Photo: Sara Lacey
Credit: Sara Lacey

A Sturdy Tote Is Always a Must

Jeep X Vineyard Vines Large Canvas Tote $148
Credit: Vineyard Vines

Doesn’t That Tote Pair Well With this Grand Cherokee L?

The Jeep Grand Cherokee L
Credit: Scotty Reiss

For the Pro Off-Roader in Your Life, a Trail-Ready Performance Shirt

Jeep X Vineyard Vines Perforated Performance Short Sleeve Shirt $128
Credit: Vineyard Vines

What We’d Pair It With: An Off-Road Ready Wrangler

Easter Jeep Safari
Credit: Erik Chovanetz

Everyone Needs a Jeep Cap!

Jeep X Vineyard Vines 5 Panel Hat $36
Credit: Vineyard Vines

What We’d Pair it With: Jeep Recon

Jeep Recon All-Electric In The Mountains. Photo: Stellantis
Credit: Stellantis

Finally, Something to Dress Up Your Dude

Jeep X Vineyard Vines St. Jean Strip Sankaty Polo $110
Credit: Vineyard Vines

Win Your Own Custom Vineyard Vines Jeep Gladiator

Jeep X Vineyard Vinesflag Pocket Tee $45
Credit: Vineyard Vines

Journalist, entrepreneur and mom. Expertise includes new cars, family cars, 3-row SUVs, child passenger car seats and automotive careers... More about Scotty Reiss