Toyota and the Boston Auto Show: Winter in New England the Right Way
Scotty Reiss
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When it comes to the weather, Boston’s got it.
And when weather meets environment? Boston’s got that, too. Too much snow = miserable winter. Too little snow = drought. Hot summer = crowded beaches. Cold spring = crowded malls. Not just the weather, but how we react to it impacts the environment, too, something that New Englanders have become increasingly focused on.
So have automakers.
The 2017 New England International Auto Show will showcase some of the top ways that cars and trucks can help people to cope with bad weather, make the best of good weather and highlight the more sustainable, less impactful ways people can get around.
One of the top stories on display will be the Toyota Prius Prime, Toyota’s newest entry in the super fuel efficient segment. Prime is set apart by it’s ability to be both a fuel-sipping hybrid as well as an electric plug-in, perfect for city and suburban car owners.
Toyota will also showcase the hybrid Highlander, the hybrid RAV4 and the entire lineup of Prius models (yes, a whole lineup).
The brand new Prius Prime fleet comes in a rainbow of colors including Blue Magnetism . It also comes in black or white. Photo: Robin Hutson
Think globally, act locally, right?
Boston-area Toyota dealer Grappone Toyota takes this idea to heart. Toyota provides its dealers a matching grant they can use to benefit local charities as they would like. Grappone works with a number of local non-profits including the Five Rivers Conservation Trust, which has the mission of protecting the land along the Blackwater, Contoocook, Merrimack, Soucook, and Warner rivers, helping communities to maintain a clean water supply and to share their ideas with other river communities.
Join AGirlsGuidetoCars, Toyota and Boston Influencers at the Boston Auto Show
We’ll be partnering with Toyota to bring some of Boston’s top influencers to the show on January 12th to share these stories and more. Follow us on social media (Twitter, Facebook and Instagram) by following the hashtag #ToyotaBoston. We’ll learn more about Grappone’s mission from Amanda Osmer and about Five Rivers mission from Beth McGuinn.
The Toyota Prius was a favorite among green cars at the New York International Auto Show. Photo by Judy Antell
Win tickets to the Boston Auto Show compliments of Toyota
If you’d like to attend the show, enter below for your chance to win a pair of tickets compliments of Toyota (see contest rules below too). 10 lucky winners will receive a pair of tickets to the show and one lucky winner will win a grand prize of tickets and a $150 gift card.
We’ll also be sharing what we leaned at the auto show on Twitter during our Twitter party on Thursday, January 12th at 8PM ET, and announcing the names of ticket winners. Just follow along using our hashtag (#ToyotaBoston)
What the heck is a Twitter party?
Contest rules: Entries must be completed by 8:45PM ET, January 12, 2017. No purchase necessary; contest open only to US residents; winners will be notified by email by January 12, 2017. Winners MUST pick up tickets in person at the New England International Auto Show, Boston Convention & Exhibition Center, 415 Summer Street, Boston, MA 02210, between January 12, 2017 and January 16, 2017. Winners may be asked to provide identification to receive their prize. Prize value $30 per prize, not exchangeable for cash or other items. Grand prize value is $180; grand prize MUST be picked up at Boston Convention & Exhibition Center and winner will be asked to provide identification. A total of 10 pairs of tickets will be awarded and a total of 1 grand prize will be awarded.
READ OUR 10 GREAT REASONS TO ATTEND AN AUTO SHOW HERE.
IF YOU’RE IN THE MARKET FOR A NEW CAR, THIS IS WHY GOING TO AN AUTO SHOW IS SO IMPORTANT.
BE SURE TO DRESS FOR THE AUTO SHOW TO ENSURE THINGS GO YOUR WAY.
[Disclosure: AGirlsGuidetoCars has partnered with Toyota to produce this event and giveaway.]