We could all use a little more badass inspiration in our lives. I don’t know about you, but I can never be following enough awesome women in the automotive scene. There are so many cool chicks, be they racers, designers, mechanics, enthusiasts, off-roaders, or women who just can’t get enough of cars. And you know what?…
What Drives Her: Melissa Grady, Cadillac’s Chief Marketing Officer, Carves New a Path to Passion
How this data geek with a creative streak made her way to the C-Suite. You might look at the diamond-cut grille of the Cadillac XT6 and know that somewhere in that designer’s soul lies the visceral spirit of a jeweler. That’s a feeling you might not expect to get from a marketer with a passion…
What Drives Her: Celeste Briggs, Director GM Women’s Retail Network
In honor of Women’s History month, Director of General Motors Women’s Retail Network, chats about mentoring and leadership. GM has been on a mission to ensure that, because women buy so many cars–and so many of their cars–that women have the opportunity to grow professionally within the company, too. I recently sat down with General Motor’s…
Making Magic, Lemonade and Milestones: “What Drives Her…” Meet Olabisi Boyle of Hyundai
The air crackles around her with life, energy and creativity as she discusses the current project of the day. Meet Olabisi Boyle, VP of Product and Mobility at Hyundai Motors, who has made it her mission to connect the dots, create a legacy of inspiration and innovation, and enjoy her world along the way. Getting…
From Zero to Hero: How Hyundai Is Creating a Career Pipeline For Women
They want you to love their cars, so they’re thinking about them the same way you do. Not long ago, Hyundai was in a lonely position: One of only a few major automakers without any women in senior leadership roles. The popularity of the company’s cars and SUVs is on the rise, but this revelation…
A Note About Color and Diversity
We are diverse by design. This is why. I hope you feel welcome and comfortable here, no matter who you are. You see, when we started out to create a space for women to learn and share stories about cars, we recognized that there were not a lot of sites designed for how women shop…
What’s Driving Your Career This Year? Join Us at the Chicago Auto Show and Jump Start Your Journey!
Need a little inspiration? If so, we’re here for you! It’s the conundrum that pesters us all, especially when we are starting off in a new career: How do we follow our passions in a business where we may not necessarily feel welcome? For many women, that’s the feeling in automotive. But the career paths…
What Drives Her: For NASCAR Marketing Chief Jill Gregory, Remaking Racing and Finding New Fans
All while living in truly the fastest lane. There is no such thing as “a regular day at the office” in Jill Gregory’s world. As the Executive Vice President and Chief Marketing Officer for NASCAR, Jill’s job is as fast-paced as the cars on the track. And with so many moving parts, maybe even faster….
What Drives Her at the Chicago Auto Show: Meet the Women Who Are Taking the Auto World by Storm
And sharing their advice so you can, too. Five years ago I fell in love. With the automotive industry. And along with it, cars. It wasn’t the most natural journey for me; cars were not really my passion. I like design, I like to shop, I like innovative industries and I like to be a…
What Drives Her: Amanda Osmer is Reshaping How Cars Are Sold
Her no-haggle car sales strategy is just part of a unique approach. When Amanda Grappone Osmer entered college, she had no plans to join the family business started by her great grandparents in 1924. Once a gas station in Concord, New Hampshire, Grappone Automotive has grown to a successful 5-dealership group in Bow selling Ford,…