And also, what the heck does the bZ4x name mean? As of today, Toyota offers 11 ‘electrified’ vehicles in its lineup – cars with some semblance of electrification, including hybrids and plug-in electric hybrids – and the brand clearly understands its strength in the market. They also have big plans for the future with its…
I Learned to Drive in Snow at Bridgestone Winter Driving School With Toyota – And So Can You
By guest contributor Tami Mittan Normally, a car sliding on snow causes panic. Here, that’s what you’re supposed to do. “Alright, Tami – you’re up! I want you to accelerate to 30 MPH as you go down this next hill, and on my mark just stomp and hold.” My winter driving coach, Kubo, was…
30-Minute Test Drive: The 2022 Toyota Corolla Cross LE
Meet the 2022 Toyota Corolla Cross, a brand new take on a longtime favorite. When you’re shopping on a budget, it can be hard to find a brand new car that satisfies all your needs, including space, safety, reliability, and some decent tech. Many shoppers will turn to the Toyota Corolla, a vehicle that…
What Drives Her: Toyota’s Chief of Marketing Lisa Materazzo’s Journey from Finance to Automotive Marketing
Editor’s note: Since this story first published, Lisa Materazzo was appointed to group vice president of Toyota North America. She loved cars, but chose finance. Then Toyota called. “The DMV told my dad that if the bought one more car he’d have to get a dealer’s license,” Lisa Materazzo, vice president of marketing at Lexus, said….
2022 Toyota GR 86 First Drive Review: Don’t Let This Sexy Little Sports Car Fool You: It’s Fun, Fast and Affordable
The Toyota GR 86 performs as good as it looks, and it looks really good. Sometimes I like to get behind the wheel and just drive. I turn off the music, open the windows, and listen to the rumble of the engine as it filters into the cabin. It’s “me” time, and taking it in…
2022 Toyota Tundra Road Test: She’s Pretty, But Can She Do the Job?
A girl, a truck and a full day to play. When Toyota introduced the redesigned 2022 Toyota Tundra it was big news that the tow capacity has been increased to 12,000 lbs., that it has tow assistance, and that crawl control has been added for additional capability off road. You can say it, but does…
Used 2017 Toyota Highlander Hybrid: A 7-Passenger SUV Made for the Road
Safety and creature comforts are key to road trip happiness. That and snacks. And the ability to easily access snacks. All are part of the well-designed 2017 Toyota Highlander Hybrid. Add the great gas mileage from a hybrid and even those annoying interstate traffic jams get slightly less irritating. Or, at the very least, they…
Rebelle Rally: Empowering Women Off Road
Dunes, Dirt, Dust and Drive make for empowering experiences in the Rebelle Rally. Photo by Kymri Wilt My Rebelle Rally Initiation. “Do you like camping?” I was asked, my editor enquiring about this assignment. “Sure!” I respond enthusiastically, with visions of the many luxury tented camps I’d stayed at all over Africa – you know,…
What Drives Her: How Diversity—and Equity and Inclusion—Are Changing the Face of the Auto Industry
DEI isn’t new, but it’s getting new attention. Meet Mary. She’s the chief executive of one of the largest auto companies in the world. General Motors has more than 155,000 employees, millions of customers and earns billions of dollars each year. It’s a serious business. Mary isn’t just a figurehead; her appointment as CEO wasn’t…
Global Cars: How a Powerful Latina Drives a Japanese Company to the Top in the US
What Drives Her? Behind Patricia Salas Pineda’s rise to the top. Editor’s note: When we first spoke to Patricia in 2016, she was Group Vice President for Toyota North America. She has since moved on from that role, instead becoming a board member for both Frontier Airlines and Levi Strauss. Her inspiring rise within the automotive…