Reviews
Electric Cars
Minivans
Pickup Trucks
Sedans
Sports Cars
SUVs
Buying
Culture
Maintenance
Safety
Tech
Newsletter
Podcast
GM strategy
Group
All Articles
Select Month:
Select month
January
February
March
April
May
June
July
August
September
October
November
December
Select Year:
Select Year
2014
Car Culture
July 7, 2014
The Customer as Compass: GM’s Strategy
The GM strategy is simple: know what customers want, then give it to them. By 'customer,' they mean YOU. Here's…