The 2015 Chevy Silverado is a pickup truck disguised as a luxury car. In the movie “Working Girl,” Melanie Griffith’s character got the world’s attention when she uttered the captivating line, “I have a head for business and a bod for sin.” The 2015 Chevrolet Silverado could say this too. It has a cabin for luxury and…
What Drives Her: Melissa Grady, Cadillac’s Chief Marketing Officer, Carves New a Path to Passion
How this data geek with a creative streak made her way to the C-Suite. You might look at the diamond-cut grille of the Cadillac XT6 and know that somewhere in that designer’s soul lies the visceral spirit of a jeweler. That’s a feeling you might not expect to get from a marketer with a passion…
What Drives Her: Celeste Briggs, Director GM Women’s Retail Network
In honor of Women’s History month, Director of General Motors Women’s Retail Network, chats about mentoring and leadership. GM has been on a mission to ensure that, because women buy so many cars–and so many of their cars–that women have the opportunity to grow professionally within the company, too. I recently sat down with General Motor’s…
Diversity in Auto Companies? GM Execs Reveal The Key To Their Future
I learned something shocking this week. I learned that ‘diversity’ means me. I never considered myself a minority. I’m part of the 52 percent of the population that is female and I’m part of some very big groups (moms, professionals, car purchase decision makers). While I always identified with minorities on many levels, I never…
What on Earth Is Stellantis? Your Guide to the Wild World of Automotive Brands and the Corporations That Own Them
Keeping track of automotive brands can be a hassle. There have been so many mergers, divisions, and closings among the car world that it can throw anyone for a loop—even experienced automotive journalists. If you’ve ever found yourself wondering what someone means when they say “the Big Three” or why you’ve heard the name “Stellantis”…
Thank You Mary, For Doing the Right Thing
If you want to know the benefits of an inclusive culture, just look at Mary Barra, CEO of General Motors. I don’t mean the fact that she’s the highest ranking woman in the auto industry and one of the top ranking executives in the world. Nor that she inspires legions of girls and young women…
2016 Chevy Tahoe 4WD LTZ: Handling the Storm of the Century
The 2016 Chevy Tahoe 4WD LTZ – A beauty and a beast. The 2016 Chevy Tahoe 4WD LTZ is a beast in every sense of the word. But don’t let that scare you away. I mean it as the highest compliment! Originally, I requested to review a large vehicle and didn’t really care what it…
Chatting with Mark Reuss, the Guy Behind GM’s Cars and Trucks
He spends all day thinking about cars (and trucks) that you will love. Don’t you love that? The shoes Mark Reuss fills may be a size 8 Jimmy Choo pump. That’s because Mark, Executive Vice President, Global Product Development at General Motors, holds the job Mary Barra held before she became GM’s chief executive. He oversees the…
General Motors Makes Another Investment in Sharing Economy: Meet Maven
Maven car sharing joins General Motors – Lyft ride sharing partnership. At the Washington Auto Show, the focus of the public policy panel was connected cars and shared-use mobility. General Motors, which pioneered the connected car with OnStar, is building a platform where you can use your smartphone to find, reserve and unlock a vehicle. Maven launched…
NYC Luxury Apartment Perks: Borrow a GM Car
General Motors Let’s Drive NYC available to residents of The Ritz Plaza. In the race for amenities, some luxury NYC apartments come with private roof decks, designer play spaces and indoor lap pools. Now The Ritz Plaza, near Times Square, sets the bar even higher with a new program, Let’s Drive NYC. Using a mobile app developed by…