Cars…But Make it Fashion: The Perfect Car Gifts to Give Or Get This Season
Yes, you can wear enthusiast car gear and not look goofy. Here are my top choices for chic accessories for those who love their car.

I’ve always known that automotive brands sold merchandise, but I figured it was either style agnostic or obnoxious, a la the “Porsche Joey” episode of Friends. But with car merch taking up more space on auto show floors these days, I was curious if any of it would make a good gift for car lovers.
And I was stunned to see the amount of merch that I would actually purchase and add to my wardrobe. From basic tees to luggage, I’ve learned not to put anything past the creatives at car companies; their branded gear has something for everyone. I’ve curated a short list of my favorite automotive accessories picks for the holiday season, or really, any season.
This story is 100% human-researched and written based on actual first-person knowledge, extensive experience, and expertise on the subject of cars and trucks.
Car Merch Is On Tap—and You Could Win Something Fabulous

Before I share my favorites, let me just share this tip: We have a whole closet full of car-branded merch we are giving away. YES… giving away. Here’s how to enter to win. We have a lot to give away, including this Toyota prize pack with a Toyota heritage hoodie, tote, water bottle, and JBL speaker. You can see the whole prize pack here, and we’ll award it to a winner before Christmas. So get moving on that entry!
Watch: See the full Toyota prize pack here
Bronco Isn’t Usually This Subtle, and That’s What Makes It Awesome

My first must-have is the Ford Bronco Men’s Black Denim Jacket. Yes, it’s a man’s jacket, but it works just fine for me. The BRONCO logo is subtly embossed on the back is what sets this apart from your basic jean jacket. To match the Bronco’s rugged look, I paired this jacket with khaki cargoes and leather boots.
This look could easily be dolled up and paired with a skirt, tights, and booties. And, of course, a bold lip color.
Read: Can Driving the Ford Bronco Raptor Help You Understand Yourself Better?
Heading Out For The Weekend? This Might Be The Perfect Pairing

For that quick weekend outdoor excursion, the army-esque Land Rover Heritage Duffle Bag is a suitable companion. This bag is such a complement to the rugged, adventurous spirit of the Defender. This bag is likely to draw attention and spark conversation.
Read: Land Rover Doubles Down On More Seating With The 2023 Defender 130
Vintage Racing For the Modern Era Is a Chic Car Gift

Honda’s Shippo Tsunagi Silk Scarf is the perfect addition to elevate any outfit, making it an easy and affordable way to upgrade your look from ‘basic’ to ‘statement.’ For a Parisian flair, this scarf would pair nicely with a trench coat, a pencil skirt, and a turtleneck or a chiffon blouse.
Read: Channel Your Inner Teenage Boy in the Honda Civic Type R Track-Born Hatchback
A Car Brand With Jewelry? Yes, and with Cute, Vintage Vibes

The VW 3 Charm Bracelet is a memento for the Volkswagen enthusiast. The bracelet comes with three charms: the VW badge, a daisy, and a VW Beetle. Charm bracelets are usually filled with small tokens of someone’s personality and interests. If you know a Volkswagen owner, or if you own a Volkswagen yourself, this would be a small yet meaningful token that celebrates your love for the brand.
Read: I Was Wrong All Along: The 2025 VW ID. Buzz Shows Minivans Can (And Should) Be Cool
Tee Up Old School Charm With a Modern Vintage Look

When you don’t know what to wear, you can never go wrong with a white T-shirt. The General Motors Women’s Maple Ringer Tee is a simple basic tee, with black trim along the collar and sleeves for a little flair. The mini GM logo is positioned just under the neckline for a touch of individuality that sets your white tee apart.
I would style this with black denim, knee-high boots, a long black overcoat, and a baseball cap for an elevated athleisure look.
Read: The 2024 Chevy Traverse 3-row SUV Gets a Huge Makeover – And Outfitted for Even More Adventure
The Bucket Hat Is Hot, and Hotter Here

Calling all BMW enthusiasts! Expect to turn heads at any automotive event. The BMW M Motorsport Bucket Hat Puma White Puma Black has your name written all over it. Since this bucket hat is the star of the show, I would pair it with a solid white or black outfit. It’s the ideal statement piece for the motorhead who doesn’t mind getting compliments. It’s so popular, it’s currently sold out, but you can sign up to be alerted when it’s back in stock.
Read: What You Learn About Yourself—and Driving—At BMW’s Performance Driving School
Now the only question is, which to buy for your lovelies and which to order for yourself?!?
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